Website Builder Overview
Last updated July 6, 2026 · Admins and office staff
The Website Builder lets your landscaping company build and publish a public marketing website without hiring a web designer. You pick a starter template, drag ready-made sections (“blocks”) onto your pages, fill in your own words and photos, and publish. Your site goes live at a web address like /site/your-business-name, and you can connect your own custom domain later. To create your first site step by step, see Build Your Site.
Before you start
- An operator account with the Website item under Tools in the left sidebar. (If you don’t see it, the Website Builder isn’t enabled for your account yet — contact support.)
- Nothing else needs to exist first. The builder walks you through everything, and a setup checklist tracks what’s left before you can go live.
- Each account can create a limited number of websites (shown as “X of Y websites used” on the Websites page). Delete an old site to free up a slot.
What the Website Builder includes
The Websites page
Go to Tools → Website to see all your sites, each with its status (Draft, Published, or Archived), a Manage area, and quick Publish / Unpublish / Delete actions. Click New Site to start another.
The site workspace
Opening a site shows a workspace with tabs across the top:
| Tab | What it’s for |
|---|---|
| Build site | Your pages, the site-wide Header & Footer, and the Navigation Menu. This is where you’ll spend most of your time. |
| Photos | Your site’s photo library. Upload images once, reuse them anywhere. |
| Recent work | Add completed projects (photos + descriptions). These feed the Project Gallery (auto) block. |
| Reviews | Add customer reviews (name, rating, quote). These feed the Reviews (auto) block. |
| Blog | An optional built-in blog with posts, categories, and tags. |
| Domains | Connect your own domain name (e.g. acmelawn.com) when custom domains are available on your server. |
| Insights | Visitor stats — connect your Google account to see Analytics and Search Console numbers right in the app. |
| Contact forms | Create and edit the forms visitors fill out. Every form needs its own “Send Responses To” email. |
| Inbox | Every message visitors send through your forms, kept even if the notification email didn’t reach you. |
| Business info & design | Site settings: your business details, logo, colors and fonts, search (SEO) settings, visitor tracking, and the Publish site button. |
Templates
- Starter site: when you create a site, the Lawn Care Starter option builds four ready-made pages (Home, Services, About Us, Contact) plus a working quote-request form, pre-filled with the business description and services you enter in the wizard. Blank site is available for advanced users.
- Page templates: when adding a single page later, you can start from Blank page, Home, Services, About Us, Project Gallery, Reviews, Contact / Request a Quote, or FAQ.
Blocks (the drag-and-drop editor)
Each page opens in a visual editor. You drag blocks from the panel onto the page and edit the text and images in place. Blocks are grouped into:
- Landscaping — full page sections built for lawn and landscape companies: Big photo banner, Ratings / Trust Strip, Services (icon cards), Services (photo cards), Service Tiers / Pricing, Stats / By the Numbers, Before / After Slider, How It Works, Certifications Band, Satisfaction Guarantee, Questions & answers, Google Maps Location, Trust Badges, Seasonal Promo Banner, About / Story, Team / Crew, Get-a-quote strip, and Quote Request Form.
- Basic — simple building pieces: Heading, Text, Image, Button, Divider, Spacer.
- Layout — Section, Section (dark), and 1 / 2 / 3 column layouts.
- Header / Footer — a special palette (Full Header, Footer, Auto Nav Links, Brand / Logo, Header button, Social Row, Copyright Bar) shown when you edit the site-wide header or footer.
Live data blocks (update themselves)
Three blocks pull real content from your site workspace, so the page updates automatically without re-editing:
- Project Gallery (auto) — shows the projects you add on the Recent work tab.
- Reviews (auto) — shows the reviews you add on the Reviews tab.
- Blog Posts (auto) — shows your latest published blog posts.
In the editor these blocks show a placeholder; on your live site they fill in with your real content. Add a project or review once and every page using the block updates.
What happens next
Once your setup checklist essentials are done and you click Publish site (on the Business info & design tab), your site is live on the internet at /site/your-address — and at your custom domain once one is connected and active. You can keep editing after publishing: page changes go live when you click Save & Publish in the editor.
Tips & best practices
- Start from the Lawn Care Starter. It’s much faster to replace words and photos than to design pages from scratch.
- Feed the auto blocks. Add 3–6 projects under Recent work and a few reviews under Reviews early — social proof is what visitors look for first.
- Follow the checklist. The “Website setup” card on the Build site tab lists exactly what’s left before you can publish, with a Recommended next step button.
- One site is usually enough. Your account has a website limit; keep a single polished site rather than several half-finished ones.
Troubleshooting
- I don’t see “Website” in the sidebar — the Website Builder feature isn’t enabled for your account. Contact support.
- “Limit reached: You can create up to X websites” — delete an existing site from the Websites page to add another.
- A Project Gallery / Reviews block shows nothing on my live site — you haven’t added any projects or reviews yet. Add them on the Recent work or Reviews tab.
- The Domains tab looks disabled — custom domains aren’t set up on your server yet. Your site still works at its
/site/your-addressweb address.
Related articles
- Build Your Site — create a site, edit pages with blocks, and publish
- Forms and the Inbox — set up contact forms and read visitor messages
- SEO and Business Info — get found on Google and set your business details