New Customer Welcome
Set expectations with brand-new customers. Send right after signup, before the first visit.
Customer Care
Put names and faces on the crew customers see every week. Send early in the season, after routes are set.
The letter
Dear «CustomerName»,
You see the results every week, but you might not know the people behind them — so we wanted to introduce the crew that takes care of «Address1».
Our crews work the same routes all season on purpose. The people who service your property this week are the same ones who'll be there in August: they know your gates, your dog, your problem corner by the downspout, and exactly how you like the beds edged. That consistency is deliberate, and it's why the little details stay right.
If you see the crew out working, say hello — they're good people, and they take real pride in how your property looks when they pull away.
Anything you'd like the crew to know? Reply to this email or give us a call and we'll pass it along.
Warm regards,
«CompanyName»
The highlighted «placeholders» are merge fields — LandscapingSoftware replaces each one with the matching value from your records, per recipient, when the merge runs. Copy them exactly as shown.
Set expectations with brand-new customers. Send right after signup, before the first visit.
Close the season with genuine gratitude. Send after the final visit of the year.
Ask how the service is going while there's still time to adjust. Send around the midpoint of the season.
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